The MGS Summit has enjoyed unparalleled reach in 2017 thanks to the introduction of a live webcast that has seen more than one million viewers tune in to see key speakers.
Broadcast live for the very first time as part of the MGS Entertainment Show’s 5th anniversary celebrations, the webcast saw a massive 1.52 million people watch the opening summit session on Day 1 which featured DICJ Director Paulo Martins Chan, MGM China Executive Director Pansy Ho and Sands China President Wilfred Wong.
Explaining the importance of the live webcast in boosting the MGS audience, Jay Chun – Chairman of MGS organizer the Macau Gaming Equipment Manufacturers Association (MGEMA), said, “In mainland China, live streaming is very popular now so we thought that was a good way to broadcast our message to a much bigger audience. To have 1.5 million people watching the conference on Tuesday is a very big thing for MGS.
“It has also added a lot of extra value for our exhibitors and speakers.”
Just as notable, Mr Chun says, has been the array of new technology debuting on the exhibition floor, with Hikvision’s new facial recognition technology a standout.
“The CCTV system is very good,” he said. “Their system can be used in casinos very easily and is very powerful. It catches more than 100 faces at a time so the facial recognition technology is excellent.”